Agenda

SESSION A

12.00 - 13.45

Room: 047

Advantages, risks, and pitfalls of social media and modern business: How much does internal audit know about it?

Moderator:
doc. dr Miroslav Perić, Singidunum University

Speakers:

• dr Bojan Kostandinović, Founder and General Manager at Center for Education and Business Development "Knowledge Implementation"
• Ana Ilić, Certified Internal Auditor, SAP

We are witnessing that social media and artificial intelligence have been an integral part of both our personal and professional lives for many years. How does the Internal Audit function use them in its work, if at all? What challenges has it faced so far, and are the data obtained through the use of artificial intelligence, as well as data from social media, treated as entirely reliable? Are there any ethical dilemmas when using these data, and can their use be in conflict with the Law on Personal Data Protection? Answers to these and other questions will be provided through presentations on the legal framework for artificial intelligence, which is currently being prepared, as well as on social media, which is increasingly becoming one of the tools used in the work of internal audit itself.

---

SESSION B

12.00 - 13.45

Room: 018

Valuation experts in the digital world

Moderator:
prof. dr Vule Mizdraković, Singidunum University

Speakers:

• prof. dr Slavko Alčaković, Singidunum University
• Maja Obradović, Singidunum University
• Danijela Ilić, FRICS, REV, Founder and General Manager at Operational Centre of Asset Valuers

The session is dedicated to valuers and their activities on digital platforms. It focuses on the importance of social media, digital branding, and websites in this field. It explores how network presence and the development of a digital identity can enhance visibility, making communication and service promotion easier. Additionally, the session discusses how digital tools assist in analyzing and maintaining a professional image and how they can influence potential connections with the broader business community.

---

SESSION C

12.00 - 13.45

Room: 046

Fintech and social media: A new paradigm of business in the modern world

Moderator:
prof. dr Ivica Terzić, Singidunum University

Speakers:

• Luka Pejović, CFA Relio AG, Ventu.rs
• doc. dr Boris Korenak Investometrix,  CIPM® and CFA® Programs, Belgrade Banking Academy, Consultant, Ministry of Finance
• Ivan Jauković,  President of UO ALCS i CEO at IO UniCredit leasing

The session explores how technological advancements in finance and the growth of social media are transforming business models. It will focus on the synergy between Fintech innovations, such as digital payments, blockchain technology, and crowdfunding, and the impact of social platforms on customer interactions. The discussion will cover how these two sectors together enable faster, more transparent, and personalized financial services, creating new opportunities for companies and consumers in the digital economy. The session will address key trends, challenges, and opportunities arising at the intersection of technology and social interactions.

---

SESSION D

13.00 - 13.45

Room: 046

Valuation of fixed assets for the purpose of fair financial reporting

Moderator:
prof. dr Zoran Petrović, Singidunum University

Speakers:

• Srđan Novaković, Valuer, iO Partners
• Jovana Dedić, Editor-Advisor for the Tax System, Electronic Record Keeping, VAT, and Fiscalization, IPC
• Miroslav Višnjić, Professional Consultant, Owner & CEO at DIL GROUP

The following will be analyzed:

• Methods of valuing fixed assets for financial reporting purposes (challenges, potential errors, etc.)
• The importance of fixed asset valuation on the accuracy of financial statements;
• The tax aspect of valuing fixed assets (corporate income tax, property tax)

---

SESSION E

14.15 – 15.00

Room: 047

Elements of an effective anti-corruption and anti-fraud framework

Moderator:
prof. dr Goranka Knežević, Singidunum University

Speakers:

• Miroslava Gaćeša, CFE, ACFE Serbia Chapter President  and Internal Audit & Financial Crime Leader at Deloitte
• Marija Radovanović, CFE, ACFE member
• Livija Panić Miletić, CFE, ACFE Global, Prosecutor at Basic Public Prosecutor's Office in Subotica

The 2022 European Commission report emphasizes the need for the Republic of Serbia to establish an efficient coordination mechanism, particularly in the domain of both repressive and preventive policies. An effective anti-corruption and anti-fraud framework requires, in addition to strong institutions, robust fraud management policies at the business level, conducting fraud risk assessments, establishing fraud detection and prevention mechanisms, conducting investigations, and monitoring and evaluating fraud risk management programs.

---

SESSION F

14.15 – 15.00

Room: 046

Social media as a tool for modern human resource management

Moderator:
prof. dr Lazar Dražeta, Singidunum University

Speakers:

• Sonja Jovanović, HR Associate Director at EY
• Ivana Zimonjić, Innovative Projects Lead, Galenika
• Nataša Pančić, HR consultant, HR Xcel

Social media represents one of the main drivers of the transformation of the HR function in the Fourth Industrial Revolution. From filling positions to employer branding, social networks provide HR professionals with a powerful tool to achieve desired strategies and goals. Understanding their impact on the sustainable development of human resources is crucial for effective use and mitigating potential risks in modern business.

---

SESSION G

14.15 – 15.00

Room: 018

The relationship between circular and creative economies in the context of sustainable development

Moderator:
prof. dr Milena Rikalović, Singidunum University

Speakers:

• dr Hristina Mikić, Associate Professor of Finance and Creative Economy, Metropolitan University, CEO Creative Glass Serbia
• dr Jelena Milić, Associate Research Professor, Institute of Chemistry, Technology and Metallurgy, Institute of National Importance for the Republic of Serbia, University of Belgrade
• dr Dejan Molnar, Full Professor, Faculty of Economics, University of Belgrade, Director of the Foundation for the Advancement of Econmics
• dr Ivana Jelić, Senior Researcher, Vinča Institute of Nuclear Sciences, Institute of National Importance for the Republic of Serbia, University of Belgrade

Creative (or orange) economy is a concept based on creative approaches that can contribute to economic growth and development. Creative economy relies on the principles of circular and green economies, but it goes beyond waste and recycling, focusing on design, processes, and services that create added value in this way. Through reducing the use of new resources, smart design, and remanufacturing, both concepts align with the goals of sustainable development, and in both developed and developing countries, they undergo complex changes to address environmental challenges.

---

SESSION H

15.00 – 16.00

Room: 047

Moderators:
Nebojša Bačanin-Džakula, PhD
Tijana Radojević, PhD

Papers

• Danica Pavlović, Boris Korenak, Nikola Stakić
  Topic: INVESTIGATING THE IMPACT OF DUAL MOMENTUM STRATEGIES ON GLOBAL ETF PORTFOLIO PERFORMANCE
• Jelena Gruslav, Miroslav Perić, Goranka Knežević
  Topic: THE IMPACT OF DIGITALIZATION ON STATUTORY AUDITING IN SERBIA
• Marija Jonović, Lidija Barjaktarović, Nikola Stefanovic
  Topic: ENHANCING OPERATIONAL RISK MANAGEMENT IN SCIENTIFIC RESEARCH ORGANISATION
• Maja Klajić, Mina Jovanović, Vule Mizdraković
  Topic: BIOLOGICAL ASSETS MANAGEMENT: VALUATION AND DISCLOSURE
• Maja Kljajić, Vule Mizdraković, Ana Jovancai Stakić, Blaženka Hadrović Zekić
  Topic: TOWARDS A SUSTAINABLE FUTURE: THE INTEGRATION OF ESG IN FINANCIAL REPORTING
• Dijana Svirčević
  Topic: USING ALTMAN'S Z-SCORE FOR DETECTING CASES OF FINANCIAL RESULTS MANIPULATION IN SERBIAN PUBLIC COMPANIES
• Gligorija Rnjak Punoš, Goranka Knežević
  Topic: TRANSFORMING ACCOUNTING THROUGH DIGITALIZATION-A NEW ERA FOR THE PROFESSION
• Bogdan Vukolić, Tijana Radojević
  Topic: UNVEILING FINANCIAL FRAUD: A CASE STUDY OF SMALL BUSINESSES AND THE PAYCHECK PROTECTION PROGRAM
• Tijana Kalicanin, Ivica Terzic, Branko Barjaktarovic
  Topic: SERBIAN BANKING SECTOR: CURRENT TRENDS AND PERSPECTIVES
• Milena Nikolić, Marija Marković Blagojević, Danka Milojković
  Topic: SOCIAL NETWORKS IN ENHANCING THE BANKING SECTOR IN SERBIA
• Tijana Radojević, Danica Rajin, Jelena Nikolić, Semih Yildirim
  Topic: WTO'S ROLE IN SHAPING GLOBAL ECONOMY AND CONTEMPORARY BUSINESS DYNAMICS
• Anas Ali Al-Qudah, Mohammad Hani Al-Kilani, Milica Dakovic Tadic, Nikola Stakić, Manaf Al-Okaily
  Topic: SOCIAL MEDIA AND CONTEMPORARY BUSINESS IN ACCOUNTING AND CORPORATE FINANCE
• Aleksandra Đorđević, Ivana Brdar
  Topic: THE IMPACT OF SOCIAL MEDIA ON TOURIST PURCHASE CHOICES
• Sani Balugi Mohammed, Aliyu Mansur Sulaiman, Mustapha Umar, Gordana Dobrijevic
  Topic: STRESS MITIGATION AND STRATEGIES FOR WORKING WOMEN IN NIGERIA ORGANIZATIONS
• Lara Klevernić, Ivana Brdar
  Topic: THE ROLE OF SOCIAL MEDIA IN SHAPING MASSTIGE MARKETING STRATEGIES
• Vladimir Mirković, Marina Iliev Matić
  Topic: THE IMPACT OF SOCIAL MEDIA ON ESG THROUGH THE LENS OF GREENWASHING
• Dejan Ječmenica, Dušan Mandić, Nataša Stanišić
  Topic: HR'S ROLE IN FOSTERING AGILE CULTURE AND UPSKILLING IT TALENT
• Dušan Mandić, Dejan Ječmenica, Nataša Stanišić, Tomi Špindler
  Topic: INNOVATIVE HR SOLUTIONS: ENHANCING HOTEL STAFF PRODUCTIVITY
• Ana Radulovć, Allan Lee, Venkat Ram Raj Thumiki, Raihan Taqui Syed
  Topic: LEADERSHIP AND SOCIAL MEDIA: KEY FINDINGS AND A WAY FORWARD
• Aliyu Mansur Sulaiman, Miroslav Popović
  Topic: STRATEGIC MANAGEMENT OF CATTLE RUSTLING IN SOKOTO STATE, NIGERIA
• Srđan Mirković, Lazar Mirković
  Topic: THE IMPACT OF DIVERSIFICATION STRATEGIES ON FIRM PERFORMANCE

The International Scientific Conference FINIZ 2024 provides an excellent opportunity for all participants to present their work and results to a broader audience, as well as to exchange experiences and ideas with other distinguished experts in relevant fields. The best papers, in an expanded format (30%), will be selected and proposed for fast-tracking in The European Journal of Applied Economics (M51).

Conference Partner: